Dickey’s Barbecue Restaurants is a fast-growing franchise in the USA. A family-owned company began its operations in 1941. The restaurant introduced the slow-smoke meats, accompanied by side dishes from Lone Star and 45 other states.
In 2006, Roland Dickey became the CEO of Barbecue Restaurants, and since his appointment, the restaurant is growing to national heights. The growth is creating an aggressive and deliberate strategy that utilizes information technology to produce data-driven results. In just five years, Barbecue Restaurants is becoming the largest barbecue chain in the whole world, under the leadership of Roland Dickey Jr.
Roland Jr. implements top-notch strategies that ensure Dickey’s Barbecue maintains its position as a top food destination to many clients across the country.
The origin of Texas Barbecue
The hard-working immigrants from Central Texas opened small meat markets and grocery stores in the mid-1800s. At first, they didn’t have many customers, and they were to smoke the leftover meat to preserve it. The slow-cooking process deteriorated the quality of the meat, making it a cheap option. Despite the meat’s poor quality, it became popular among the cotton pickers and cowboys since they bought their meals from grocery stores. Travis started a Dickey’s Barbecue Pit in Dallas, Texas, in 1941. The restaurant’s original menu was beer, sodas, bottled milk, barbecue beans, pit hams, potato chips, and beef brisket. Together with his wife, Ollie Dickey operated the business for more than two decades.
In 1967, the pit master Travis Dickey died and left the business under the management of his wife and son T.D, who was still in college pursuing law. He started developing his recipes to compliment his father’s menu. In 1994, T.D and his brother Roland realized that the demand for their meats and sides was growing very fast. They decided to open another restaurant in Denver, Colorado. See this page for additional information.
About Roland Dickey Jr
Roland Dickey Jr. serves as the CEO of Dickey’s Capital Group, a winning executive company based in Dallas, Texas. In 1996, he graduated with a degree from Southern Methodist University before venturing into business.
Roland Dickey Jr. Net Worth is an established entrepreneur and head of the Dickey’s Capital Group. He has played an instrumental role in the development of Dickey’s Barbecue over the years.
Find more information, visit him on https://franchise.dickeys.com/smokin-franchise-brand/rolanddickeyjr/